Recommendations

This may sound like a glowing reference, and with good reason. Crystal may be the best copywriter I've worked with in my 16 years at Myron. She is friendly, cooperative, and yet assertive when defining her goals in order to accomplish what is asked of her. Crystal wrote copy for our holiday catalogs, and our promotional item catalogs. She also wrote marketing copy for direct mail letters, brochures, envelope teasers and web. Any promotional copy that was needed, whether sophisticated or fun. Crystal's strengths are in all of the above stated responsibilities. Having worked with many copywriters, I must say that she always asks the right questions to get to the heart of the matter, no matter how sketchy the direction may be. And she is the first copywriter that often requires no 2nd drafts from Marketing. Crystal is adaptable. She will succeed in any environment.

-- Jackie Kett, Manager of Advertising Production, Myron Corporation; former direct supervisor

Crystal and I worked together for nearly three years at EK Success Brands. She was a huge contributor to our packaging material copy and editing. Crystal really took the time to understand how to reach the consumers by researching and understanding her market. What makes her writing special is that she does not over-embellish copy and makes it concise and to the point.

-- Ani Carpenter, Package Design Manager; former colleague at EK Success

If you want a writer who cannot only develop creative strategies for positioning a product, but can also apply diverse writing styles to any project, then Crystal Jenisch is your ideal candidate. I worked in the same department as Crystal and had many opportunities to witness her in action. Crystal has the ability to quickly adapt to what is needed by her client, be it advertising/sales copy, public relations, spec sheets, or a formal, internal document. I was always impressed with Crystal's talent and believe she would be a valuable resource on any project or team.

-- Amy Ackerson, Senior Manager, Corporate Communications, Avis Budget Group; former colleague at Panasonic

Crystal is perhaps the best corporate communications/PR writer I have worked with and is a particularly creative advertising manager. I recommend her for any communications or writing position.

-- William Pritchard, Former Group Manager, Public Relations, Panasonic Corporation of North America; former direct supervisor

I had the good fortune to work with Crystal during my Panasonic employment. She was a highly professional, brilliantly creative writer! Importantly, she got to the heart of every project by keenly understanding what communication elements and strategy must be perfectly emphasized. She won the respect of our product group by quickly learning about our division’s business, the technical and regulatory aspects of our products and delivering consistent, high quality, on-target communications. Did I mention her enthusiasm for and dedication to every project she worked on? I considered her a treasure.

--Christine L. Denning, former Marketing Communications Specialist, Panasonic Corporation of North America; former internal client at Panasonic

Crystal made sure Panasonic's online press outreach was effective and responsive, which was vital to our success as a PR team. She oversaw the redesign of the Pressroom site and overall ensured our communications adhered to the company brand guidelines -- no easy task considering the wide scope of our communications effort. On a day-to-day basis, she made the workplace an enjoyable place to be because she injected creativity and humor into a process that's always challenging. I'm glad I had the opportunity to work with her.

-- Will Safer, Senior Public Affairs Representative / Internal Communications, Brookhaven National Laboratory; former colleague at Panasonic